Apple's efforts to improve its AI capabilities are seen as a key part of its strategy to boost iPhone sales, particularly with the launch of the iPhone 16 series. Analysts predict that the combination of AI advancements and a refreshed product lineup could revive consumer demand for the iPhone by 2025. Despite concerns about the near-term outlook for Apple's iPhone business, industry analysts are optimistic about the future, citing data from LSEG that shows iPhone revenue is expected to recover in the coming years driven by AI-powered updates and hardware innovation.
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